Dana White, the UFC president and CEO, says a surprising number of celebrities privately back President Donald Trump, and that the public would be stunned to learn their names. Fresh off the historic UFC Freedom 250 event on the South Lawn of the White House, White sat down with OutKick host Tomi Lahren and offered a blunt assessment of Hollywood's quiet political realignment.
Lahren asked White whether he knew of celebrities who supported Trump but refused to say so publicly. His answer was immediate.
"One hundred percent. A lot of them."
Pressed on how people would react if those names ever came out, White didn't hedge, as Fox News reported.
"Shocked. You'd be shocked. All closet fans of Trump."
White did not name names. He didn't need to. The claim itself lands because it matches a pattern that has been visible for years: the gap between what public figures say on camera and what they whisper behind closed doors about this president.
White's remarks came after UFC Freedom 250, held June 14 on the White House South Lawn, an event that drew enormous attention and no small amount of opposition. Trump and White walked to the Octagon together that night to watch the UFC lightweight championship fight, a scene that would have been unthinkable under any prior administration.
The event itself faced legal challenges before a single punch was thrown. An Obama-appointed judge rejected a last-ditch bid to block the event, and the fights went on as planned.
White spoke at a press conference the following day, June 15, at the JW Marriott in Washington, D.C., alongside fight winners. The UFC chief has been an unabashed Trump supporter for years, speaking at multiple Republican conventions and helping rally several UFC fighters to stump for Trump in Michigan during the 2024 presidential election.
None of that is new. What is new, or at least newly stated so plainly, is White's claim that the support extends well beyond the fight world and into the entertainment industry's upper tiers.
White is not the only public figure to describe this dynamic. Actor Dennis Quaid told Fox News Digital in March that the entertainment industry enforces a rigid binary on Trump. His framing was characteristically direct.
"There's either 'F Trump' from the other side or 'I love Trump' from a few of us who speak about it."
Quaid went further, calling out the double standard that governs acceptable opinion in Hollywood and beyond.
"Of course, there's a double standard, but there's a double standard on everything. You've got common sense, and then you've got like some kind of whipped-up scenario where, you know, it might be true, you know, that I could compete in women's sports or, you know, that I could, whatever, vote twice or whatever it is."
That quote captures something important. The cultural pressure against supporting Trump isn't subtle. It is professional, social, and financial. Quaid is one of the few actors willing to absorb the cost of saying so out loud.
Sports reporter Emily Austin described a similar experience in May, telling Fox News Digital that she faced backlash for her public Trump support. But Austin also said she received private messages of agreement, including from NBA players who would not say the same thing where anyone could hear them.
The pattern White, Quaid, and Austin describe is not complicated. Public figures in entertainment and sports who express support for Trump risk professional retaliation, social ostracism, and media hostility. Those who stay quiet avoid the consequences. So they stay quiet.
That is not a sign of a healthy public square. It is a sign of a culture that punishes dissent from a single approved political viewpoint, and rewards conformity with continued access to work, awards, endorsements, and polite company.
White, who has built a career on controlled violence inside the Octagon, operates in a world where fear of backlash carries less weight. The UFC audience skews toward the kind of Americans who don't care what a celebrity's publicist thinks about their politics. That gives White room to speak freely. Most people in entertainment do not have that room.
The White House UFC event itself became a flashpoint for exactly this kind of cultural divide. On one side, Trump hosted a massive fight card on the South Lawn. On the other, opponents organized counter-programming, Jane Fonda headlined a celebrity protest concert that featured drag queens and deep breathing exercises while the fights were underway.
The contrast was hard to miss. One event drew tens of thousands and a global pay-per-view audience. The other drew headlines and a much smaller crowd. The market, as it often does, rendered its own verdict.
White offered no specifics about which celebrities he had in mind. He gave no names, no hints, no winks toward particular industries or individuals. That omission is worth noting, not because it undermines his claim, but because it illustrates the very dynamic he described. Even someone as outspoken as Dana White won't out another person's private political sympathies in a culture that treats Trump support as a fireable offense.
The security environment around the White House event also underscored the stakes. An alleged attack plot targeting UFC Freedom 250 was uncovered, with the identified ringleader described as an illegal immigrant from Mexico. The threat was real enough to generate federal attention, and to remind everyone involved that supporting this president publicly can carry risks that go well beyond a bad review in Variety.
White has been willing to absorb those risks for years. He stood at Republican convention podiums. He walked with Trump into the Octagon on the White House lawn. He said what he said on Lahren's show without qualification or caveat.
Most of the celebrities he referenced have not been willing to do the same. Whether that changes, and what it would mean if it did, remains an open question.
The left has spent years insisting that Trump's support is confined to a narrow, uneducated, culturally marginal slice of the country. White's claim, and the corroborating accounts from Quaid and Austin, suggest something different: that the support is broader than the cultural gatekeepers want to admit, and that the silence is enforced, not organic.
That distinction matters. A political movement that people support in secret because they fear professional consequences is not fringe. It is suppressed. And suppressed movements have a way of showing up where the gatekeepers least expect them, like, say, on Election Day.
When the people paid to shape public opinion are afraid to share their own, the problem isn't with the opinion. It's with the culture that made them afraid.